Meta Marketing Summit 2022
The most ambitious playbook ever.
How did we brand a dry and info-heavy business summit to a crowd that expects just that?
We breathed colour and joy into their world and gave it life.
12 Markets
35k+ KV Variations
We dreamed big, and built a highly customisable, fully animated, 3D toolkit with artists from Korea, India, and Singapore.
We even hosted a virtual photoshoot within Horizon Worlds with 16 market specific avatars.
Creative strategy,
Creative direction,
Art direction,
Copywriting,
UI/UX,
Team management,
& Talent scouting.